The Evree app utilizes behavioral economics to improve customers’ financial habits, increase their confidence and accelerate their savings. Evree is a progressive web application (PWA) that enables an individual to set financial goals and save towards those goals through a gamified experience.
The user receives coaching in the form of personalized challenges, inspirational coaching, unbiased advice, and timely reminders to help them make better financial decisions using the Nobel-Prize-winning concept of “nudging”.
High-level invisionapp prototype
Role: A lead product designer (UI/UX)
What I did: product design, facilitating design workshops, customer journey map, rapid sketching, user flows, high fidelity wireframes, user validation, and testing, Invision prototyping, UI design in Sketch, illustration.